If you've been out and about recently, chances are you've spotted someone wearing an oversized hoodie with letters 'ADA' on. But what exactly are these ADA hoodies?

With over 200,000 units reportedly sold in the last six months alone – nearly one every minute – it's clear that these everyday essentials are more than just a passing trend.

Originating from Manchester, Adanola is the brains behind these coveted hoodies, renowned for their viral athleisure-wear clothing designed for everyday comfort. The brand prides itself on offering high-quality activewear and wardrobe staples that are accessible to all. Despite their affordable price point, Adanola's pieces rival their luxury counterparts in both style and quality.

"We're committed to creating quality, durable activewear and staple fashion pieces that adapt to your lifestyle," says Adanola. "Our production runs are small and considered to minimise waste, ensuring that our community gets the best."

Why are the hoodies always sold out?

What sets Adanola's 'ADA' hoodies apart is their sustainability ethos. The brand produces clothing in small batches to meet demand, prioritises recyclable packaging, and offsets its carbon footprint.

Reminiscent of iconic retro GAP hoodies, these oversized garments feature the signature "ADA" lettering and offer a comfortable 420GSM medium weight. These hooded sweatshirts look just as good with your workout gear as they do a tailored coats and jeans look.

With their versatile design, ADA hoodies effortlessly transition from workout gear to casual-cool streetwear. Available in a range of timeless colours including Melange Grey, Black, Midnight Blue, Coffee Bean, and Olive Green, there's a shade to complement every matching pair of leggings or joggers!

For those seeking a more polished 'put-together' look, Adanola recently introduced oversized knitted sweatshirts adorned with the beloved ADA lettering, perfect for achieving that effortlessly chic vibe.

Complete your outfit with a matching ADA cap for the ultimate athleisure look!

With ADA Hoodies priced at an affordable £59.99, shop the entire Adanola collection here at Bennetts!